Best LinkedIn Tips (Demo Test)

Don't forget to keep your LinkedIn profile updated. Whether you just started, started a new job, or any other changes, add them to your profile to stay current.

This is where you really sell yourself to potential connections. Your summary should expand on what appears in your headline, highlighting your specialties, career experience, noteworthy accolades, and thought leadership. There has been much discussion about whether it's best to write in first-person versus third-person narrative here. Ultimately, it doesn't really matter either way--stay consistent with whichever you choose. Don't go back and forth between first person and third person as it's confusing and signals a lack of attention to detail. In summary of LinkedIn summaries: keep your ego in check, focus on the most relevant details about your career, avoid meaningless jargon, and ensure it's easy to read.

Avoid typos at all costs.

Words are so incredibly important, especially when search is a big part of the equation. Using the right keywords in your profile is the difference between being found and being invisible. Identify the words you want to be found for when people use LinkedIn search and use those keywords in your headline, summary, and profile. Using the right keywords will expose you to more potential connections and opportunities.

You burn through an entire weekend getting your profile into tip-top shape. Great, you now have a killer LinkedIn profile! However, what happens after a week? A month? Six months? Remember this statistic: 40% of LinkedIn’s active user-base logs in daily to the platform. These are the people who take time out every day to post, interact, tweak and improve their profiles, connections, and more. Emulate them, make LinkedIn a part of your routine, it will maintain your profile as one of the best and help maximize your chances of catching the eye of recruiters, should you be looking for a new job.